The goal of Egal is to install Pads On A Roll in every public or shared bathroom. To achieve this ambition, co-founder and CEO Penelope Finnie and her team designed the product to mirror the logistics of stocking toilet paper in bathrooms, using the same distributors, including Staples, Grainger, and HD Supply. The optional Egal dispenser takes less than five minutes to install, and restocking rolls takes seconds. The company has rolled out its products in restrooms across several countries - including the United States, Canada, the United Kingdom, and South Africa. Pads on A Roll will also soon be available in the UAE.
"Period products could –and should – be delivered as reliably and conveniently as toilet paper. It’s high time we made this much easier for people on the move,” said Penelope Finnie.
Egal’s products are now in bathroom stalls throughout the largest concourse at Denver International Airport, as well as in all bathrooms for the airport’s 40,000 employees.
Additional partnerships with US airport will be announced this year, Egal said.
In the UK, Egal pads are available for employees at London Heathrow, Gatwick, Manchester, Glasgow, Birmingham, and Newcastle airports. After positive feedback from airport staff, plans are underway to expand to public bathrooms for travellers.
“Many airports are undergoing major renovations to improve the customer experience right now,” said Finnie. “We are proud to be part of their enhancement plans so travellers and airport professionals can manage their periods with dignity, privacy and ease.”
The Bauer Family Office’s Technology for Humanity led Egal’s $4m Series A investment round. The Slater Technology Fund, the Catalytic Impact Foundation, and Princeton Alumni Angels were also among those participating. Egal plans to use the funds to hire new talent, share its solution with more people and organisations, and continue its global growth plans.
