SITA, a specialist in aviation communication and information technology, has appointed David Lavorel as the company’s new CEO.
Over the past 20 years at SITA, Lavorel has served in a range of senior roles, most recently as CEO of SITA at Airports and Borders. He also served as CEO of SITA for Aircraft, where he pursued a strategy to extract the full potential of SITA's airline customers. As senior VP corporate development and head of the CEO office, his responsibilities included executing the company's growth and development plans.
Dr Omar Jefri, SITA board chair, said: “The air transport industry has been through an incredibly turbulent period. As we look to recovery, digitalisation of the industry is a key focus. David’s experience and knowledge of both the industry and SITA will be instrumental in cementing SITA’s position as a trusted partner, working with our shareholders to shape the future direction of the organisation.”
Lavorel replaces Barbara Dalibard, who has left SITA after five years at the helm.