Located at the top of the skybridge at Hong Kong International Airport, Intervals opened last year as part of Plaza Premium Group (PPG)’s 25th anniversary. The concept was curated to bring an innovative experience to the airport and reinforces PPG's mission to make travel better, the group said.
Cocktail Globetrotting features an award-winning agenda of celebrated bartenders, spotlighting notable bars, bartenders and their signature creations from around the world. Guests are invited to take in a fully immersive experience of a traditional bar guest shift with monthly rotating cocktails prepared on-site, accompanied by a “live” video from respective bartenders at different locations. Here, they will share the inspirations behind their concoctions, along with top travel recommendations for visitors to their home cities.
“The airport is a destination where every journey begins. For us, it is important to keep innovating and instilling creativity into what we do, offering unique and engaging experience for travellers. At PPG, we place a strong emphasis on culture, connections to the destinations, while providing a platform to showcase talents. We also create experiences based on travellers’ needs and travel triggers.
“Bar-hopping is a popular activity among tourists looking to explore a city's nightlife and culture, with the Cocktail Globetrotting campaign, you don't necessarily have to travel all the way to specific cities to visit their renowned bars. We bring their famous cocktails to you,” said Mei Mei Song, Plaza Premium Group’s director of global brands and transformation and co-creator of Intervals.
Kicking off the campaign on August 15 is virtual guest bartender Andrew Ho from Guangzhou’s Hope & Sesame, ranked 14th in Asia’s 50 Best Bars 2024. Following him will be representatives of popular bars in Delhi, Singapore, Mexico and Tokyo. Kuala Lumpur, Macau and Bangkok are also represented.
Food pairings have been created to complement each signature cocktail. Guests will also receive a pocket-sized travel guide to the city their chosen cocktail comes from. Each edition will later be compiled into a single book to create the Ultimate Intervals Guide.
Intervals’ Cocktail Globetrotting will run from August 2024 to March 2025, rotating on every 15th of the month.
