The name – OKC Will Rogers International Airport – was influenced by research on nearly 100 airports, 14 peer airport site visits and valuable community input that recommended adding OKC to the name and continuing the legacy of Will Rogers as its namesake.
Modified from Will Rogers World Airport, OKC Will Rogers International Airport retains the connection to Will Rogers’ aviation legacy, but also adds the international airport code by featuring the city’s most internationally prevalent moniker – OKC – and addresses an increasingly global audience with the addition of “International.”
The new name will become visible across the airport in the coming months, in an identity rollout that complements destination and terminal enhancements, according to the Trust.
“Promotion of the airport and the community drove the name and logo change,” airports director Jeff Mulder said. “Adding OKC and International to the name helps us identify and market the airport and community to airlines and businesses around the world.”
Interviews with local community leadership and more than 5,500 respondents from a public survey supported adding an Oklahoma City identity, keeping the “Will Rogers” namesake and adding International to the airport's name.
“The refreshed brand identity comes at a time when Oklahoma City, as a home base and destination, is actively investing in infrastructure citywide, and this gateway brand serves as a welcoming beacon for visitors and residents alike,” Mulder added.