Dufry-owned Hudson is to become one of the first concessionaires to operate in Los Angeles World Airport’s (LAWA) brand-new terminal.
As part of a ten-year agreement with Unibail-Rodamco-Westfield (URW), Hudson will open Hudson Nonstop and Evolve by Hudson stores in Delta Air Lines’ state-of-the-art concourse in Los Angeles International Airport (LAX) Terminal 3.
Hudson Nonstop, which will be powered by Amazon’s Just Walk Out technology and Amazon One, is expected to open within the next few months, while Evolve is planned for early 2023.
“Thank you to LAWA and URW for the opportunity to continue our longstanding partnership and introduce two of our most innovative concepts to the new terminal,” said Brian Quinn, EVP and Deputy CEO of Hudson. “Evolve and Hudson Nonstop combine experiential retailing with frictionless technology, providing travellers with the convenience and speed they are looking for, while allowing us to deliver our iconic Traveler’s Best Friend service in all new ways.”
Evolve by Hudson is a one-stop shop tailored to the local market. At LAX, travellers will find shop-in-shops featuring luggage from Herschel Supply Co and TUMI; accessories from 47 Brand, Happy Socks, and Sunglass Hut; writing instruments from Caran d’Ache and LAMY; electronics from Apple, Beats, Bose, and Brookstone; and toys from Build-A-Bear Workshop. In collaboration with “CRAFTED at the Port of Los Angeles,” local products from up-and-coming artisans will be featured. Self-checkout and mobile POS are also available for quick checkout.
The stores will operate under HG LAX T3 Concessionaires JV, a joint venture between Hudson and a number of its Airport Concessions Disadvantaged Business Enterprise (ACDBE) partners.
The addition of Evolve and Hudson Nonstop to LAX T3 furthers Hudson’s coast-to-coast expansion, while also adding to its retail footprint in the Los Angeles market. Hudson has 44 stores in 8 of the ten terminals at LAX, including Tom Bradley International Terminal (TBIT), which operates with the same ACDBE partners as LAX T3.
Image: Hudson